


Student Center Cafe :
brand design
Duration: 1 week
Introduction
Your college has built a new student center and is looking to you for some design expertise. Please create your proposal from the prompts listed below: > Design the menu experience for the new center’s cafe, including today’s menu, ingredients, food allergens and prices. Define a brand and visual system to use across a mobile app, TV sets within the campus and on wall posters inside the cafe.
About the college
National Institute of Design, Ahmedabad, is a multi disciplinary design institute providing education in Communication, Textile and IT Integrated (Experiential) Design to multitude of students across the country , hence making it a place of different cultures getting together so visual language designed should be related to everyone with in the institute.
Process
Identity
for creating the identity for the cafe I look up to the common slags spoken by the students while waiting for their food orders , and following are the some of the words I came across.

